Atelier in Amsterdam
About Small Couture
Behind Small Couture is Pierre Hassan: a fashion designer who spent five years in the atelier of Elie Saab.
Pierre Hassan started as a boy in a tailor shop in Lebanon. There he learned to work the machines, and there his love of fashion began. He worked his way up to head of the atelier, studied as a fashion designer and made patterns for dresses.
He worked as a design manager for an international brand and eventually joined the atelier of the fashion house Elie Saab, where he worked for five years. His dream was always to work with the very best, and he never gave up on it.
In Amsterdam he brings that craftsmanship to the repair table. To him a repair is not an automatic task but a design question: how does this garment get its shape back, and where can it be better than it was?
Career
From needle to atelier
- Libanon
The tailor shop
As a boy he learns to work the machines in a tailor shop. That is where his love of fashion begins.
- 2000 – 2003
Training as a fashion designer
He studies as a fashion designer and makes patterns for dresses.
- Ontwerpmanager
International brand
He works as a design manager for an international fashion brand.
- 5 jaar
The Elie Saab atelier
After knocking on the door every day he gets one chance and works for five years in the fashion house’s atelier.
- Amsterdam
Small Couture
On Wagenaarstraat he starts his own atelier for repair, tailoring and dry cleaning.
We don’t do magic, but we try to advise people in the correct way and include a touch of fashion in each repair.
From the atelier
Designs and collaborations
A selection of the fashion houses and brands Pierre worked or designed for.
- Elie Saab Five years in the atelier of the Lebanese fashion house.
Atelier in Amsterdam
What a designer does differently
He looks at the cut
Before an alteration he looks at how the garment is constructed, so the fit is right and not just the size.
He improves the finish
We do not just repair, we actively try to improve the finish, so the result is better than you expect.
He thinks along about style
We add a touch of fashion to every repair, giving your garment a second life with character.




What customers say
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Amazing, he know how to do am amazing job and he dies everything and more than what you have asked. And the cherry on the cake he is a really sweet person
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Today I went to this shop and I needed to make some adjustments for my pants. Although there were other clients as well, yet he patiently measured what was needed and it was ready very quick. The price was a little bit higher than usual tailors, but if you are looking for a good quality, this is the right place to go.
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Very friendly staff & super fast!
Send a photo
Send a photo. We take a look. Done.
No forms, no waiting in line. Send a photo of your garment on WhatsApp and hear right away what we can do for it.
- Take a photo Of the garment, the damage or how you want it to fit.
- Send it on WhatsApp One tap on the button and the chat is ready.
- Hear quickly what is possible Drop by the atelier and you hear the price right away.
No obligations. You talk directly to the tailor.
Tip: take a photo before you bring it in. That way you will see exactly how beautifully it comes back restored.
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